The Eastern Air Lines shuttle was a pioneering idea in the busy US North-east market offering no-reservation guaranteed seat service between the super busy business destinations of New York, Washington and Boston. There are few markets that can support such a concept but travel from the UK regions to the London Heathrow was always a good contender. In 1975 the new British Airways decided to see if it could replicate the massive success of Eastern’s shuttle in the UK.
Hainan Airlines had been the first airline in China to operate the next generation series 737-800 and given that they began to colour their older series 300s with special schemes it is no surprise that they also chose the newer 800s to gain some colour.
Hainan Airlines is nowadays a well known and respected airline. Its beginnings were much less grand but by 2000 it had innovated its way to success achieving a number of firsts for Chinese airlines. For Westerners however it was probably the advent of China’s first special schemes that raised its profile the most.
I'm Richard Stretton: a fan of classic airliners and airlines who enjoys exploring their history through my collection of die-cast airliners. If you enjoy the site please donate whatever you can to help keep it running: