Northwest Airlines Liveries
The intention of this page is to describe and show all the Northwest Airlines liveries from 1946 to their merger with Delta in 2010. Schemes prior to World War Two are not covered.
1945-1948: NWA ROUNDEL
Immediately postwar Northwest adopted a new roundel with a winged NWA at its centre and Northwest Airlines around the outside. There was a thin lightning bolt running along the fuselage and a dark area covering some of the rudder. Titles were simply NORTHWEST. The new roundel logo was carried at the nose and on the tail of the new DC-4s. The livery was carried by DC-3s, DC-4s and the first Martin 202s.
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1948-1957: RED TAIL (BLUE REAR FUSELAGE)
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1948 and the arrival of the Stratocruisers brought a new logo and the first of the famous red tail liveries. The almost new NWA roundel was replaced with a northwest facing compass. As well as a complete red tail the fuselage had a deep blue stripe running along it above the fuselage. Inside of this was NORTHWEST titles and the stripe expanded at the rear with the new logo placed within it. Aircraft for the first time carried small Northwest Orient Airlines titling also.
There were two variations on this scheme. Initially the fuselage top was natural metal but in the early 1950s, in keeping with most other US airlines, the natural metal roof was replaced with white. The livery was worn by the following types: Douglas DC-3s, DC-4s, DC-6s, Lockheed L-1049 Super Constellations and Martin 202s.
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1957-1960: RED TAIL (COMPASS AT NOSE)
The DC-7Cs were delivered in a modified version of the first red tail in which the fuselage stripe did not widen at the rear and the red stripe at the nose was combined with the blue (albeit separated by a white outline). The compass logo was moved forward to behind the cockpit windows.
Later during the early 60s the compass logo was dropped at the nose.
Later during the early 60s the compass logo was dropped at the nose.
1959-1962: ELECTRA DELIVERY
The first L-188 Electras introduced a new 'Regal Eagle' logo to highlight the 'Regal Imperial Service' being provided. The golden eagle logo would only appear on the Electras and would last until 1962. The first Electra was delivered without the red nose stripe, as seen below, but subsequent aircraft all gained it. After 1962 the Electras would lose the eagle but remain in this livery.
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1960: DC-8 DELIVERY
The first Douglas DC-8 received by Northwest arrived in a slightly modified version of the DC-7C scheme with the blue line narrowed a little. It didn't work well on the DC-8 and only N801US and N802US would wear this scheme.
1960-1969: JET RED TAIL
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Northwest quickly redesigned the initial DC-8 scheme in time for the delivery of the third aircraft, N803US. The changes were simple but effective. The blue line was moved down to become a standard cheatline and the titles shown above it in dark blue. The red stripe at the nose was enlarged and angled but still passed around the nosecone. The US flag was sited on the tail.
From 1962, with the passing of the DC-8s, the main logo of the airline was altered to be a 707 tail in a blue outlined circle. The first variant of this scheme was carried by the Boeing 707s, 720s, 727-100s and Douglas DC-8s. None of the prop types were repainted into this livery. |
Sometime around 1967 this scheme was modified slightly. The US flag was moved from the tail to the lower rear fuselage and the red stripe at the nose was turned into a tapered wedge that ended before the nosecone. You can see the difference on these two Boeing 720s:
The modified version was worn by all the Boeing jets including the first 727-200s.
1969-1985: NORTHWEST ORIENT / THERMOMETER
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The classic Orient scheme consisted of a broad white cheatline, dissecting the natural metal fuselage, which contains a dark blue fore-shortened windowline and bright red NORTHWEST ORIENT titling. The new logo was a red pointer superimposed over a red globe carried next to the titles. The tail was left bright red.
This scheme was carried by the Boeing 707s, 720s, 727-100/200s, 747-100/200s, 757s and McDonnell Douglas DC-10-40s. |
1986 REPUBLIC HYBRIDS
The acquisition of Republic Airlines in 1986 created a mass of unusual hybrids (partly because Republic itself had several liveries on the go). These were worn by Republic's fleet of Convair 580s, Boeing 727s, 757s and Douglas DC-9s until they were fully repainted into the standard Northwest thermometer colours.
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_N311RC_(4824678098).jpg)
San Diego Air and Space Museum Archive [Public domain]
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1985-1989: NORTHWEST (NO ORIENT)
With the impending merger with Republic on the horizon Northwest dropped the Orient from its titles as it was less relevant than it had been. The rest of the livery remained the same. This scheme was the first worn by the ex-Republic DC-9s and 757s plus the first worn by the new 747-400s and A320s. The latter had a light grey version (as did some DC-9s) rather than natural metal.
After the Bowling Shoe scheme was introduced some aircraft in the old scheme gained the new tail logo even though they kept the old fuselage colours. They also acquired the Northwest / KLM alliance roundel after the titles:
1989-2003: BOWLING SHOE
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In June 1989 Northwest unveiled a Landor Associates designed scheme complete with new logo. The new logo showed a N logo which had three meanings - either an N, a pointer to the northwest or a W. The red tail was extended along the fuselage roof above a strong grey region, communicating a note of seriousness and efficiency. A deep blue speedstripe underscored the blue offering a sleek modern look. Large NORTHWEST titles in a classical typeface appear in white on the grey.
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1994/1995: SIMPLIFIED BOWLING SHOE VARIANTS
During late 1994/early 1995 Northwest painted three of its fleet in simplified variants of the Bowling Shoe scheme with the aim of producing a cheaper and lighter livery. The aircraft that wore the new scheme variants were the DC-9-51s N761NC and N787NC plus the 757 N534US. For full details of the 4 versions see my blog post here:
1997-2000: N237NW ALLIANCE SPIRIT
In December 1997 Northwest painted a 'new' DC-10-30 in a unique livery celebrating its alliance with KLM. N237NW gained a wrap around livery showing both airline's schemes. The aircraft was repainted between March and June 2000 into standard bowling shoe colours.
Konstantin von Wedelstaedt [GFDL 1.2 (http://www.gnu.org/licenses/old-licenses/fdl-1.2.html) or GFDL 1.2 (http://www.gnu.org/licenses/old-licenses/fdl-1.2.html)]
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Paul Spijkers [GFDL (http://www.gnu.org/copyleft/fdl.html) or GFDL (http://www.gnu.org/copyleft/fdl.html)]
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2003-2010: NWA
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Northwest's final livery was introduced in April 2003 and simplified the number of colours being used, whilst introducing a new nwa logo. The fuselage was now a pearlescent grey and the red tail reduced a little in size.
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AlfvanBeem [CC0]
